Tabcorp and the Victoria Racing Club have combined to bring racegoers at Flemington an all new experience called TAB Winning Moments, using a world-first technological approach to provide extra value and winning experiences across the four days of the Melbourne Cup Carnival.
Thanks to geolocation and beacon technology in the TAB app and systems, punters betting on their devices at Flemington will get personalised and exclusive offers from TAB including bonus bets, matched deposit bonuses and matched bets (all up to $50).
The matched deposit offers can be redeemed before race 4 using the Venue Mode function in the TAB app and by visiting the special TAB Winning Moments activation sites scattered throughout Flemington Racecourse. Each Winning Moment site will be denoted by a TAB branded green horseshoe sculpture throughout the course. TAB will also provide a matched bet offer of up to $50 on race 1 at Flemington when using Venue Mode in the app at Flemington.
And for Derby Day, TAB will also pay bonus bets back up to $50 for eligible fixed odds win bets placed via the TAB app venue mode function on runners finishing 2nd, 3rd 4th or 5th in all races at Flemington and Rosehill. This is available to all punters betting on course at Flemington or in TAB venues.
Tabcorp Managing Director Wagering & Media Adam Rytenskild said:
“We love helping our customers have a great experience on course and what we are doing this week at Flemington racecourse is ahead of what’s done at any racecourse in the world and we are pleased to combine with the VRC to bring the best value to racegoers across the Melbourne Cup Carnival.
“The TAB brand is all about getting customers in and around the excitement of racing and sport and enhancing their experience. This unique activation provides something fun on course through our app and rewards punters for betting with TAB at the same time. TAB and the VRC have never stood prouder together and the innovation we are creating together shows the strength of our partnership.”