Racing Victoria has embarked on a search to find Racing’s Biggest Fan as part of the revamped 2011 Melbourne Festival of Racing which was officially launched Monday in Melbourne’s City Square.
Racing fans nationwide are being asked to show their unique love of the sport throughout the Festival which commences this Saturday, 12 February at Caulfield and runs until Friday night, 25 March at Moonee Valley.
The person judged Racing’s Biggest Fan will receive the trip-of-a-lifetime to the famous Hong Kong International Raceday in December 2011. The Ambassador Travel package for two is valued at $6500, plus the winner will pocket a $1000 TAB betting voucher.
The promotion, which is supported by SEN and the TAB, will see four weekly finalists drawn, each winning a Live Lounge Room VIP hospitality experience for themselves and 10 friends at a major Festival raceday with food, beverages and a $500 TAB betting voucher.
The Live Lounge Room, which will host a finalist at Caulfield (26 February), Pakenham (4 March), Flemington (12 March) and Moonee Valley (18 March), was unveiled at today’s official launch and the first entrant, YouTube sensation “Punting Pattoâ€, was interviewed.
“We want to find Racing’s Biggest Fan during this year’s Melbourne Festival of Racing and we’ll be rewarding them handsomely for their passion and commitment to the sport,†RV’s General Manager of Marketing, Stuart Laing, said.
“We’re looking for those people who are mad for racing. People who have named their child in honour of greats like Bart, Gai or Ollie, or perhaps got a tattoo of Makybe Diva or their favourite horse after a big win on the punt.
“We want the fans to share their passion for racing and experiences at the races using anything from banners to photographs, video and social media. As long as it’s legal and in good taste then you’re in with a shot.â€
The race to be crowned Racing’s Biggest Fan has now officially begun with entries being taken at http://www.4seasons1000reasons.com.au/.
The overall winner, which will be announced at Moonee Valley on 25 March, will come from the four weekly finalists who will be judged on both their entry and their day in the Live Lounge Room. A panel of experts and public vote will determine Racing’s Biggest Fan.
The weekly finalists will be announced each Friday afternoon from 18 February on SEN’s Harf Time program with Daniel Harford.